This is the first time Rockstar has offered direct purchases of its PC games, as opposed to serving games on services such as Steam.
The simply named Rockstar Games Launcher went live worldwide on Tuesday on Windows PCs, and it includes the ability to purchase and install a range of Rockstar-developed games (and their associated microtransactions).
After catching our breath and believing the fractured space of PC game launchers had calmed down for a second, yet another contender arrived on Tuesday: Rockstar Games.